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Linking & Consensus Building on the Croisette
June 26, 2026
25 Mins
We spoke with Mark Stenberg, Senior Media Reporter at AdWeek, to compare notes on what people are talking about this year: AI FOBO, the proliferation of creators, and the increasingly blurry purpose of the festival itself. We get into why Cannes may be less about new ideas than consensus building, why public panels feel more PR-approved than ever, and data dissonance in the basement of the Palais.
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